✦ VISUAL RANKINGS ✦

Facebook Marketing Services

For Small Businesses

You need a Facebook marketing company that understands your business and objectives. An agency that knows the ins and outs of Facebook advertising with a record of driving social media results.

Why It Matters

Why is Facebook Marketing Important?

Your company's Facebook profile and content acts as the second home for your brand – it has the potential to make a lasting impression on potential customers and drive new business.

Your feed isn't only a great place for others to learn about your business and services, but it's also a way for users to start a conversation with you directly.

Facebook isn't just a popular platform for networking but also a prime location for driving traffic to your website. Many of your customers are already on Facebook – looking at images, searching for local professionals, and discovering new products.

Your Brand's Second Home

An updated Facebook profile with consistent content is essential if you're looking to market your services, extend your brand to the millions of users, and stand out against your competition.

Our Services

How Do Facebook Marketing Services Grow Your Brand?

Visual Rankings has a talented team of marketing experts and creative designers who know what it takes to develop dynamic Facebook campaigns.

Ad Management

Managing your campaign doesn't stop when you hit the “publish” button. To develop an effective Facebook ad strategy, you have to move beyond the set-it-and-forget-it mindset.

Keyword optimization
Competitive research
Creative analysis
A/B testing

Performance Metrics

The only way to understand Facebook's advertising performance and ROI is through monitoring key performance indicators (KPIs).

Engagement
Page likes and follows
Website referral traffic
Ad frequency
Impressions & cost-per-impression
Click-through rate & cost-per-click

Advanced Targeting

While it's important that Facebook users see your campaign, it's even more important to target the right audience.

Demographics: Age, gender, education, job title, and more to reach your ideal customer profile.
Interests: Target users based on their hobbies, activities, and pages they follow.
Behaviors: Reach people based on purchase behavior, device usage, and other activities.
Location: Geo-target users in specific cities, states, or radius around your business.
Full-Funnel Approach

Boost Your Facebook Advertising with a Holistic Marketing Strategy

Building your Facebook presence is only a piece of the marketing puzzle. If you want to grow your brand presence, you need to take a holistic approach that encompasses your website and other digital channels.

Link Building

Discover high-quality links from relevant sources to drive traffic to your website.

Website Design & SEO

Focus on the front and back end of your website to develop a lasting impression on both users and search engines.

Content Publishing

Develop relevant, quality content for your website and social platforms to establish yourself as an industry leader.

Think of the customer journey. Sure, they may discover your company through a Facebook ad – but what happens once the user goes to your website to learn more? Do you set your brand's vision and have a website that converts? By building a holistic marketing strategy, you're able to produce quality website traffic that meets your business goals.

Expected Results

Drive Business Growth with Facebook Ads

If you want your ads to make a serious impact on your brand and bottom line, you need to utilize all the campaign features Facebook has to offer. Your Facebook ads have the potential to bring in serious traffic to your website.

Increased likes and follows
Increased engagement
Increased brand recognition and reach
Increased website traffic from Facebook referrals
Facebook advertising strategy infographic showing ad management, KPIs, and targeting features

Ready to Grow Your Brand with Facebook Ads?

With the ability to earn new customers and boost your ROI, you can foster long-lasting relationships that translate into real business growth.